Most of us know him as Davido or David Adedeji Adeleke After becoming an HKN artiste by launching his first career under Davido Music Worldwide (DMW), the Nigerian Megastar has now partnered with United Masters to launch a new label.
United Masters is an American music distribution and development company founded in November who is Steve Stoute by 54-year-old.
In a press release,United Masters said the partnership is transforming the African music industry and will see one of the continent's biggest names in promoting the careers of rising artists at an unprecedented level.
In his speech, Davido said that he is "excited to partner with United Masters in an exciting segment for the world's most up-and-coming artists".
Nigerian artiste Davido in partnership with United Master is after the company signed a partnership with Sarz Academy in 2023.
Davido's new label Nine+ follows the rebranding of DMW 2.0 where he signed Morravey and Logos Olori who both appeared on his Grammy nominated fourth album
Davido recently recorded a major performance after becoming the third Nigerian artist to headline the famous Madison Square Garden in a sold-out concert. Davido has recorded success as both a superstar and label boss, and he will be aiming to promote new artists and introduce them with Nine+.
